How to make more profit,
improve cash flow and
build your business value


Register your interest NOW for a Business
Recovery Grant up to £5,000

Do you have the financial future and life you want?

You know what you’re doing right now isn’t working; you need to do something different.

“I can’t get the information I want and need!”

If you’re tearing your hair out trying to get useful financial information from your accountant and getting nowhere fast, we can help.

“I’m quickly running out of cash and I’m not sure why?”

If you’re going through the motions of business, but for years have barely broke even, have no cash reserves and you’re worried, we can help.

“I’m new to this and need help getting things started.”

If you’ve just started out in business and have realised just how little you know about the financial side of things, we can help.

Why work with The F Word?

The F Word exists to guide you through the myriads of business finance and to help fix the daily financial frustrations you’re experiencing. Watch our short video to see how we can help you and your business be at one with your finances.


We offer you honest, straightforward advice, so you can be sure of a transparent relationship every step of the way.


We offer you advice in any areas of business we can, from finances to overall business performance.


We listen to your needs and offer the support you need to grow a financially stable business.


We understand the pressures of running a business and we’re here to help navigate you through the highs and lows.

What our customers say

I worked with Martin for a number of years and always found him to be intellectually strong with an extremely good understanding of how to turn raw data into valuable business insight. His input has always been first class and would be of real benefit to any business.

Rob ParkerTopps Tiles Plc

In a recent customer satisfaction survey, we cited more regular meetings with Martin as a desirable improvement. Within a few days, one of Martin’s team was on the phone to ascertain the type of meetings and frequency required and booked these in. I would have no hesitation in recommending Martin and his team to anyone looking for professional, affordable accountancy services.

Matthew JonesThe Purple Property Shop

Martin comes here every month and presents this amazing monthly reporting analysis, which gives all the trends in this very easy, graphical format that you can use. It tells me exactly, at a glance, which areas I need to focus on, in terms of marketing. It gives me forecasts of sales, against budgets, against revenue and profit margin. It tells me my break-even point. It gives me all of this future, forecasted profits. The everything… so many graphs. I never had anything like this, and it is absolutely brilliant that not only do I get this report, but he actually makes time to come out and actually go through it.

Celia GazeThe Wellbeing Farm
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